5 Considerations When Picking the Best Material for Banners
In our post-pandemic age of social distancing and online shopping, it’s never been more important for brick-and-mortar businesses to catch the eye and take advantage of customers’ “in the world” moments. A banner or window sign is one of the easiest and most cost effective methods of doing this.
But picking the best material for banners or adhesive signage among so many different choices can be confusing. Here are some important considerations that can help you easily narrow things down and make the best choice for your situation.
Things to think about when picking the best material for banners or adhesive signage:
- Will your signage be displayed inside or outside?
- How long will you want to display the signage?
- On what kind of structure will the signage be displayed?
- If you plan to use window signage, do you need to be able to see through it?
- What kind of business is the signage for?
Below are the specifications for the materials we offer along with photos and detailed information to help you decide on the best material for banners in your particular circumstance.
| Matte Poly (9mil) | Heavy Matte Poly (13mil) | Vinyl Scrim (15mil) | Glossy Polypro (8mil) | Perf Adhesive Vinyl (8mil) | Opaque Adhesive Vinyl (5mil) | |
|---|---|---|---|---|---|---|
| Indoors- 2-5 yrs | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
| Outside- Up to 3 mos | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
| Outside- Up to 6 mos | ✅ | ✅ | ✅ | ✅ | ||
| Outside- Up to 12 mos | ✅ | ✅ | ✅ | |||
| Display – Wall | ✅ | ✅ | ✅ | ✅ | ✅ | |
| Display – Banner Stand | ✅ | ✅ | ✅ | ✅ | ||
| Display – Backlit | ✅ | |||||
| Display – Window | ✅ | ✅ | ✅ | ✅ | ✅ | ✅ |
| Display – Under Awning | ✅ | ✅ | ✅ | |||
| Display – On Fencing or Between Posts (if airflow slits are not required) | ✅ | ✅ | ✅ | |||
| Display – On Fencing or Between posts (if airflow slits are required) | ✅ | |||||
| See-through One-way | ✅ | |||||
| More Professional Look | ✅ | ✅ | ✅ | ✅ |
Matte Polyester Fabric (9 mil)
Matte Polyester Fabric is a medium weight, water resistant, 100% polyester fabric with a very tight, barely discernible weave. Measuring 9 mils thick and weighing 180 gsm, it combines a nice smooth feel with a bright-white surface ideal for reproducing colorful, finely detailed images and designs. It drapes beautifully for picture perfect table skirts and backdrops. It is also a good choice for backlit displays, POP displays, store signage, trade-show graphics and banner stands. It provides an expanded color gamut and higher ink saturation for richer, more brilliant color.
Heavy Matte Polyester Fabric (13 mil)
Heavy Matte Polyester Fabric is a heavy, matte, water resistant, 100% polyester fabric with a uniform, tight weave that provides a visually pleasing, glare-reducing texture. Weighing 230 gsm and measuring 13 mils thick, this bright-white fabric produces brilliant colors and provides the lay-flat properties required for use in banner stands and many other forms of trade-show graphics, store signage and POP displays. It is also a good choice for eye catching murals, window displays, hanging flags, banners, backdrops and other soft signage.
Outdoor Vinyl Scrim (15 mil)
Outdoor Vinyl Scrim provides a scratch- and water-resistant surface with a white point never before seen on a banner substrate. It is a 15 mil, 400 gsm, scrim-reinforced vinyl designed to create spectacular, high impact, cost-effective graphics that will stand up to the test of time. It not only extends the life of the graphic, it also provides easier handling, creating efficiency in production.
Glossy Polypropylene (8 mil)
Glossy Polypropylene Banner material provides the true photographic look and feel needed to reproduce high-quality advertising photography on banners used for POP displays, retail graphics, long-term indoor signs, and short-term outdoor signs. The bright-white, glossy surface of this polypropylene film is particularly good for reproducing detailed images with vibrant colors.
The 8 mil thickness and tear-resistant properties of the Glossy Polypropylene material makes graphics easy to handle and provide the rigidity needed for use in banner stands. 100% Recyclable
Perforated Vinyl 70/30 (8 mil)
Perforated Vinyl is an 8-mil, 195 gsm, perforated window vinyl with a 70/30 perforation pattern that turns any retail window into prime advertising space. The microporous surface can realize unidirectional vision, the printing surface is white and the sticking surface is black, which can only be seen from the inside.
Can help block excess sunlight and protect display racks while also helping prevent break-in, theft and vandalism.
The easy-to-clean surface is easy to maintain, and the breathable adhesive makes the membrane easy to replace when damaged.
Opaque Adhesive Backed Vinyl (5mil, 12mil with backing)
Opaque Adhesive Backed Vinyl is a 5-mil vinyl with a white point that enables bright, colorful photos to be printed on a durable, weather-resistant surface.
A tough topcoat layer provides exceptional resistance to water and scratching that graphics printed on this material will last long term outdoors without lamination.
The super smooth, bright-white surface and superior ink-saturation properties of this material provide deep rich colors and the expanded gamut needed to produce great-looking photos or graphics with hard-to-hit spot colors.
The strong, permanent solvent-based adhesive sticks to most popular sign substrates and removes cleanly for up to 90 days.
Now that you’ve got the best material for banners or window signage picked out, you’re ready to order with confidence!
If you’d appreciate a little more information before deciding, we’re here for you. Contact us here.
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