We’ll talk about your business, target markets, and goals; gather supporting documents and photos; and analyze your existing marketing materials. You’ll be asked to fill out an in-depth questionnaire in order to pinpoint your preferences and determine the appropriate design direction. Then you will be presented with a choice of several design styles and we’ll discuss your available options in detail.
- Information Architecture
The next step will be to create a flowchart of your web site’s structure, which will serve as a blueprint for its construction. For some projects I also create wireframe sketches of page layouts. These documents will be subject to your input and approval.
If custom photography is needed for your project, we’ll schedule a photo shoot.
- Graphic Design of Site
Equipped with the above information, I’ll create one or more initial design concepts, then work to revise and refine the design you approve, as necessary.
During this stage any interactive/database-driven features such as contact forms, event calendars, etc. will be programmed. All content and imagery will be populated. Search Engine Optimization will also be performed during this phase.
- Quality Assurance
Once the site is done, it will be put through a series of Quality Assurance tests, to make sure it’s ready for public consumption.
At launch time, your site will be made available to the public and monitored to ensure correct operation.
If your site will be built with a Content Management System (CMS), this will allow you to perform most content maintenance. However, I remain available to assist you when needed, either on a per-incident or contract basis.